Mike Yapp, Director of Google I YouTube’s Creative Development Group, discusses the art and science of understanding brand connections in a consumer owned wo…
Video Rating: 4 / 5
Mike Yapp, Director of Google I YouTube’s Creative Development Group, discusses the art and science of understanding brand connections in a consumer owned wo…
Video Rating: 4 / 5
Great presentation from Mike Yapp yesterday on Branding 3.0. A previous
presentation available on YouTube. Advertising 3.0
Great inspiring talk from Mike Yapp
Worth seeing
Interesting video.
Still relevant one year later.. Advertising 3.0 by Mike Yapp of the ZOO
Good insights on advertising.