Energy Efficiency in India: Challenges and Initiatives

May 13, 2010 EETD Distinguished Lecture: Ajay Mathur is Director General of the Bureau of Energy Efficiency, and a member of the Prime Minister’s Council on …
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resolving Small Business Challenges with eBusiness

E-business
simply by Comicbase

Small businesses can face numerous unique challenges, such as obtaining and keeping customers, running a business with limited time, abilities, & employees, balancing expenses & revenues, or trying to keep up with larger competitors with regard to market share.

eBusiness can be a possible solution to many of these problems. For a small business, it can enable you to discover new customers by competing in a worldwide marketplace, improve associations with your existing customers, conserve time and costs, and obtain a competitive advantage with the assistance of technology. Some examples are provided below.

Finding plus Keeping Customers
A website can be used as a source of information about your business that is available from anywhere at anytime, making yourself visible in an environment where your target audience is active and searching for businesses like yours. You can improve your relationships with clients with tools such as social media, personalized marketing, and inexpensive customer service tools. With online marketing, you can specifically target your own advertising to be placed exactly where your audience is most energetic and attract more nearby customers or take advantage of the globally reach of the Internet plus take your business global.

Running A Small Business With Limited period, Capabilities, and Employees
eBusiness technologies can improve the velocity and efficiency of your company, and make you more effective by automating processes, decreasing paper-trails, speeding up repetitive jobs, and removing redundancies, whilst allowing you to track effectiveness almost all along the way. If you are lacking experience, or don’t have time to handle certain aspects of your business, you can outsource to service providers that will, for example, manage IT issues, marketing, or payroll through the Internet, allowing you to just focus on your core activities.

managing Costs and Revenues
eBusiness offers new opportunities to make money by selling your products on the internet to a worldwide audience along with eCommerce, or through marketing advertising space on a website. expenses, on the other hand, can be reduced by purchasing raw materials and supplies on the internet, electronically processing transactions or even implementing technology solutions to make your business’ back-end activities more efficient and cost effective.

Staying Competitive
eBusiness removes many obstacles that make it difficult for small businesses to keep up with larger competitors. area is no longer a limitation, because eBusiness allows your business to be globally visible. Online marketing equipment have few barriers and much lower costs than offline advertising, allowing for better chances of publicity. eBusiness offers affordable, revolutionary, and creative tools that can give you a competitive advantage, such as compelling multimedia, or online social media. And, the Internet can also be used as a valuable information source that can make your business better and more prepared to act plus react to changes in the marketplace.

eBusiness friend is a website that offers small businesses an introduction to doing business online . Visit the site to learn more about eBusiness for small businesses .

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